Web accessibility in UX design: How it benefits a business website?
Your website tells the story of your business. A website is where a potential customer will most likely get their first impression of your person, where they will browse your content and products or services. Thus, making it accessible to all your customers becomes important.
Did you know that almost 20% of Australians have a disability (3.96 million people) and are unable to access your website?
To ensure your website provide equal accessibility and opportunity to all customers, you need to incorporate web accessibility in your UI/UX website design.
What is web accessibility?
Web accessibility is a creative idea of having a global design, which allows digital products and services to be accessible for all individuals, regardless of their abilities. For instance, web accessibility enables a person with a hearing impairment to access all the content on a website, including videos. Not only web accessibility provides equal opportunities to people with disabilities but also benefits businesses and societies.
5 Benefits web accessibility offers to business websites
When your website is accessible, it becomes hassle-free to do business with many individuals who have disabilities. To help you understand more about web accessibility, here are a few benefits discussed below by a creative UX designer in Melbourne.