Do you know what percentage of your audience is visiting your website on a mobile device
If your website is not responsively designed, have you ever wondered what percentage of your target audience is visiting your site on a mobile device?
Go to your Google Analytics account, and click on:
- 1 Audience
- 2 Mobile
- 3 Overview
In the above example we’ve got:
- 38.21% (mobile)
- 11.84% (tablet)
That’s 50% (!) of your potential customers arriving at your website and having a negative user experience! And that’s definitely not good for your business.
If you got anywhere close to, or over 20%, you’ll need to accelerate your website’s migration