How to optimise the most important pages on your website?
When you are working on your web design, you need to optimise the most important pages on your website. Along with making your website look good, it also grows its organic traffic and improves the conversion rate. To start your optimisation journey, you should focus on low-hanging fruits and take on the easiest tasks.
What you are going to learn in this article has the potential to improve your business website dramatically with just a few changes. However, before we step ahead, you should know:
What does website optimisation mean?
You may have heard the word “optimisation”, which is commonly used in terms like search engine optimisation (SEO) and conversion rate optimisation (CRO). When it comes to website optimisation, we are actually talking about something broader. Website optimisation means creating user-optimised web pages in order to benefit both SEO and CRO.
Website optimisation uses controlled experimentation to optimise the ability of a website to drive business goals, such as increased organic search results, reduced bounce rates and better customer service time. To pursue these goals, the best place is to start optimising the most visited pages of your website. Let’s start optimising the most important web pages with the help of our creative website designers in Point Cook.