5 video ideas you can use for your website to generate more leads
Videos have a higher impact on today’s digital-savvy customers. Well, that’s what most reports suggest. Videos are responsible for driving a 157% increase in organic traffic from SERPs. This is because marketing videos, such as explanatory and tutorial-type videos, educate buyers on what the product or service does.
When it comes to lead generation, videos can generate 66% more qualified leads than any traditional marketing strategy. The reason why video marketing is so successful in the lead generation industry is that most videos can ably answer the questions potential consumers may have. Besides that, they are more interactive and catch the attention of users quite easily.
There are several ways videos can help your website generate qualified leads. Here are a few tips from our web designers: